My husband died a couple of years ago. He had a small ad agency down in L.A.

And I see the newspaper ads and TV ads and...

I'm in advertising.

And oftentimes, you'll see it broken up, where they'll have marketing expense.

Advertising.

For us, a ride on a metro.

Sucking up to ad execs.

Yes, we we're sponsored by a company called Rix Telecom.

I get it, I understand who my customers are, and then I figure out what earned and paid media

Chris Anderson I've got a question.

But yesterday the city called them and said,

ANNOUNCER ( soft theme playing ) NARRATOR

From laughs to tears this is one of the older tobacco commercials.

How the website is financed?

As it grew, users faced new challenges.

It's pure commercial business.

For the advertisements.

It was an advertising agency.

Ladies, Judy Spears and Judy Green from Warren Advertising.

Before we started using video we did a lot of other types of traditional outreach, using print advertising, some online advertising, book tours, direct mail.

The goods were advertised on TV.

Dickie Calloway is only a working actor because he is a dick!

And in 1917, Sears I want to get this exactly right.

Go ahead and roll it.

Warren Advertising.

Various ways ads in magazines we have people that scout them, people that recruit them in various locations.

This was done by Saatchi and Saatchi, and they actually got away with this ad in Australia.

You ever notice here in America, social equity seems to peak at about age 24?

Let's start with an exponential function.

It's like calling in the cavalry.

Eikoh brought you a client.

Just an ad paper doll.

Are you gonna talk about ads again?

And you see how attentive these kids are to these seeds.

No, they make money by selling ads.

But be careful.

It was also very important to us that they be distinguished from the search results.

And so hiring a PR agency is a paid demand creation activities.

Adwords

Mayer

That's what the advertisement said,

I did this study with my graduate students, especially Craig Haney and it also began work with an ad.

So, this is going to be equal to that and by that exact same logic,

Now, I've got an example here from Canada.

But they have to be asked.